The international perception of rosé wine has, by now, become almost formulaic.
The paler the colour, the better. The lighter the body, the more desirable. Ideally, the wine should offer vague (very vague: and inoffensive is even better) aromas of strawberry, fresh citrus and white flowers, and be designed for easy drinking by the seaside, at the pool, or on a warm summer afternoon. Over the last two decades, Provence-style rosé has completely reshaped the global imagination of what pink wine is supposed to be.
But Cerasuolo d’Abruzzo has never belonged to that world. At least, traditional Cerasuolo, the way it always was and should be, has not.
